As part of a retail elevation initiative across Hyderabad, we developed and executed a suite of premium wall bays for Bacardi’s leading spirits brands including Dewar’s, William Lawson’s, Bombay Sapphire, Grey Goose, Aberfeldy, Good Man, and Bacardi. These installations were created to bring bold visibility, brand-focused engagement, and premium presentation to the forefront of the retail journey.
Each wall bay was strategically designed to optimize vertical space while serving as a storytelling canvas for the individual brand’s tone and personality. Whether placed in high-traffic wine shops or boutique liquor stores, these wall bays delivered both visual sophistication and retail practicality.
Each wall unit not only held products but acted as a brand theatre—communicating heritage (like Dewar’s double aging), celebration (Bombay Sapphire’s cocktail culture), or exclusivity (Grey Goose’s super-premium cues). The detailing ensured shoppers interact with the spirit of the brand before they even purchase.
This rollout established a strong, aspirational footprint for Bacardi in Hyderabad, elevating the perception of each brand in-market, and reinforcing consumer trust through cohesive yet distinctive wall-mounted branding.
