We collaborated with AB InBev to bring their innovative internal event Brewmatica to life. From identity design to immersive spatial branding, every element was tailored to reflect a fusion of brewing and automation.
Crafted a dynamic logo merging ideation bulb with beer motifs, representing the event’s core theme: automation in brewing.
Designed welcoming help desk counters using vibrant colors and brand elements to ensure brand recall right from entry.
Created tall, eye-catching flag banners with clear messaging, enhancing visibility and guiding attendees seamlessly.
Built a bold entrance arch using stacked boxes printed with gear and beer visuals, setting the tone for the event experience.
Designed fun and thematic can-shaped standees that brought a playful, brand-forward energy to the event space.
Designed themed desk calendars with Brewmatica branding and automation-inspired visuals, offering functional souvenirs for attendees.